Digital/Online Marketing Communications Strategy

Tag: website testing

Why What People Think of Your Website Doesn’t Really Matter

By on June 19, 2010 in web user experience with 0 Comments
Why What People Think of Your Website Doesn’t Really Matter

I’m noticing more clients say they want a user-friendly website. That’s good — it means more people realize it’s important to know how well a site works for end-users. But understanding what makes for a valid usability test? Well, that hasn’t caught on as much. Even attractive websites have usability problems This came to mind […]

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