Digital/Online Marketing Communications Strategy

Tag: social influence

Visual Guide For Setting Your Social Media Direction

By on January 17, 2011 in social media with 0 Comments
Visual Guide For Setting Your Social Media Direction

Sir Walter Scott’s famous line “Oh what a tangled web we weave,” doesn’t refer to the World Wide Web, but you know, it could. The online web is intricate. That goes double when you factor in social networks, which by design expand as they interconnect. When you consider how social networks are just a subset […]

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The State of Social Media Marketing

The State of Social Media Marketing

With so many social media tools and tactics to choose from how do you know what’s best to promote your brand? You’re not looking to simply follow the hype, right? Better to go with well-researched data regarding the reality of the many social media options. Learn about true-life success stories (and failures, to avoid making […]

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Does Online Communication Lead To Offline Isolation?

By on November 11, 2009 in commentary, social media with 0 Comments
Does Online Communication Lead To Offline Isolation?

Recently, while at a networking event, talk turned to whether social media and other means of online messaging actually makes us antisocial. That is, if we are so busy Tweeting, Facebooking, text messaging, and otherwise communicating through technology, are we then less eager to converse in person? Does our ability to instantly send photos and […]

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