Digital/Online Marketing Communications Strategy

Tag: personal branding

Stephen Hawking: Celebrity Scientist with a Stellar Personal Brand

By on March 22, 2018 in communications strategy with 0 Comments
Stephen Hawking: Celebrity Scientist with a Stellar Personal Brand

When Stephen Hawking died earlier this month the world lost its most famous living scientist. He was both a brilliant mind and a rabble rouser in the field of theoretical physics. That’s not exactly what you’d call a popular science. Yet Hawking was a pop icon. So much so that he, and/or his computer synthesized […]

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Why You Should Make A New Year’s Social Networking Resolution

By on December 17, 2009 in commentary, social media with 0 Comments
Why You Should Make A New Year’s Social Networking Resolution

Think back on this past year: What had the greatest positive impact on the way you pursue professional endeavors? I’ll bet plenty of you say social networking. Of the ways people advanced their careers in 2009, it’s number one with a bullet. Twitter rose like a rocket and was named word of the year. Facebook […]

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