Digital/Online Marketing Communications Strategy

Tag: best practices

Why Focus Groups Don’t Work For Usability Testing

By on April 14, 2015 in user experience with 0 Comments
Why Focus Groups Don’t Work For Usability Testing

When you seek out information or buy things on the web how often do you do so with a crowd of strangers helping you out? My guess is, never. That’s the simplest way to explain why you don’t want to use focus groups to find out how well your website works. Using the web is […]

Share

Continue Reading »

How to Create Perfect Posts on Social Platforms [Infographic]

By on March 24, 2015 in infographic, social media with 0 Comments
How to Create Perfect Posts on Social Platforms [Infographic]

If you want to see success through social media marketing then you need to understand that each platform has its own set of best practices. Posting the same piece of content in exactly the same way across the different social sites may be efficient, but it’s not the most effective way to go. What works […]

Share

Continue Reading »

Top