Digital/Online Marketing Communications Strategy

Creative Economy Summit Converges In Philadelphia

By on October 3, 2009 in Uncategorized with 0 Comments

Missle, Cold War era (bigstockphoto)Whenever I hear the word “summit” in reference to a meeting or conference my mind harkens back to a childhood memory.

A Cold War event

This particular Summit — that occurred in my hometown of Glassboro, New Jersey — brought together President Lyndon B. Johnson and Soviet Prime Minister Aleksei Kosygin.

The Summit was intended to improve diplomatic relations following the 1967 Arab-Israeli Six Day War. The two leaders were to talk about limiting the spiraling military arms race between the U.S. and Russia.

The Summit was a big deal for Glassboro, which back then, was best known for its delectable Jersey peaches and tomatoes. We had a parade, news teams came from around the world, and the whole thing was the talk of the town.

The event put Glassboro on the map — for a New York minute, at least — however the Summit wound up being more symbol than substance.

Global Creative Economy Convergence Summit, logo 2009A creative Summit

Now I’m excited about another Summit. This one doesn’t include high-ranking national officials, however, it will have scads of substance.

It’s the Global Creative Economy Convergence Summit 2009. Hosted by Innovation Philadelphia, the two-day affair is packed with panels, discussions and workshops.

A new supply and demand curve

FYI, the creative economy; not to be confused with creative accounting; is one where ideas, innovation and the power of invention are the coin of the realm. It concerns the web (2.0, 3.0 and beyond), the changing dynamics of the workplace, and other shifts that are occurring with increasing speed.

John Howkins, who wrote the book, The Creative Economy: How People Make Money from Ideas, offers this description:

“The creative economy is based on a new way of thinking and doing. The primary inputs are our individual talent or skill. These inputs may be familiar or novel; what is more important is that our creativity transforms them in novel ways. In some sectors the output value depends on their uniqueness; in others, on how easily it can be copied and sold to large numbers of people.”

Creative convergence

As the title of the Summit in Philadelphia implies, it’s all about convergence. Taking a big-picture look at the creative economy the event brings in entrepreneurs, professionals from technology and creative sectors, business and cultural leaders.

The agenda explores elements that drive the creative economy including sustainability projects, public and private initiatives, business ventures, changing workforce models and emerging technologies.

There’s a diverse array of presenters, of which there are way too many to mention. Here’s a small selection to convey the scope of those represented:

  • Gary Ackerman, President and Co-founder, M3Mobile
  • David Bookspan, Founder, DreamIt Ventures
  • Katherine Gajewski, Director of Sustainability, City of Philadelphia
  • Elizabeth Gilbert, Author, Eat Pray Love
  • Sallie Glickman, CEO, Philadelphia Workforce Investment Board
  • Jacqueline Hill, Director, Pennsylvania Minority Business Enterprise Center
  • Randall Kempner, Executive Director, Aspen Network of Development Entrepreneurs
  • Jane McGonigal, Director of Game Research and Development, Institute for the Future
  • Hilmar Sigurdsson, Managing Director of Icelandic animation studio CAOZ
  • Gary Sorin, Director of Operational Excellence, NRG Energy
  • Kevin Stolarick, Research Director, The Martin Prosperity Institute at the Rotman School of Management
  • Melissa Thiessen, Co-Organizer, Twestival
  • Branimir Vasilic, CTO, superfluid
  • Paul Wright, Executive Vice President, Operations & Business Development, Micco World, Inc.

Online references

If you want the full skinny, it’s listed on the Summit web site, where you can also find a downloadable pdf.

Summit-related conversation is encouraged both in-person and online. Of the latter there are several ways to keep up what’s happening at the confab, including the official blog, Facebook, Twitter (and the Summit hashtag is #GCECS2009), YouTube, Flickr and mobile updates.

I’ll be attending on both days and will be reporting my take on things, once it’s over, via this blog. So stay tuned for more on the substance of the Summit.

-Deni Kasrel

What do you think about this Summit for the Creative Economy? Will you be attending? Comments welcome.

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About the Author

About the Author: Deni Kasrel is seasoned (slightly spicy) specialist in digital/online communications. .

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