Digital/Online Marketing Communications Strategy

Tag: web design

Digital Communications Highlights: August 2015

By on September 1, 2015 in social media, user experience with 0 Comments
Digital Communications Highlights: August 2015

Why Do People Share What They Do? Here’s What Neuroscience, Psychology, and Relationships Tell Us About Highly Shareable Content: Why do videos of kids gone wild go viral on YouTube? Why do so many people share photos of everyday things on Instagram? Don’t look for logic here. Yet there is a science behind it all. […]

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Webby Award Winners 2014

By on April 29, 2014 in web design with 0 Comments
Webby Award Winners 2014

The Webby Awards just announced its 2014 winners. If you want to see real excellence in web design, you’ll want to be sure to check out the Webby Awards Gallery Archive. These prestigious annual awards are sponsored by The International Academy of Digital Arts & Sciences (IADAS), and honorees hail from many industries such as […]

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Give Your Website a Sense of Adventure With Parallax Scrolling

By on January 13, 2014 in web design with 0 Comments
Give Your Website a Sense of Adventure With Parallax Scrolling

If you’re looking for a trendy concept to give your website pizzazz, consider going for the parallax effect. Parallax design, also referred to as parallax scrolling, creates the illusion of depth by having different layers of a page move at different speeds. When you scroll, instead of everything moving together, you get a visual effect […]

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8 Blogs For Web Design Inspiration And Information

By on February 25, 2010 in web design with 6 Comments
8 Blogs For Web Design Inspiration And Information

Have you noticed how many online marketing books claim web design doesn’t matter? Yes, it’s all about content, social media, search engine optimization, landing pages, calls to action and other ways to persuade people to buy. The authors of Inbound Marketing believe most websites look perfectly fine and web visitors “are not particularly interested in […]

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The DIY Guide to Web Usability Testing

By on November 29, 2009 in web user experience with 2 Comments
The DIY Guide to Web Usability Testing

Usability is a simple word that’s tough to pin down. If you define it as “capable of being used” the implication is, you can either use something, or not. Pretty cut and dry. Ah, but there’s more to it. A car, for instance, can operate perfectly fine; or it can start and stall and start […]

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How Your Website Can Soar Above The Rest

By on October 20, 2009 in Uncategorized, web user experience with 0 Comments
How Your Website Can Soar Above The Rest

What’s the difference between a good website and a great one? It can be a fine line, but one you want to cross. Recently, when discussing this very topic, I used ballet as a point of comparison. Yes, ballet can relate to website strategy. Here’s how: Shiny dancer Earlier this year I went to a […]

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Deliberately Pointing Out Changes To Your Web Site Can Enhance The User Experience

By on July 22, 2009 in web user experience with 0 Comments
Deliberately Pointing Out Changes To Your Web Site Can Enhance The User Experience

With the web, the only constant is change. The pace of improvement and innovation is such that a web site or web application that remains the same for even a couple of years may be considered out-of-date. If you’re involved with the web you must buy into the “change is good” mantra. Of course this […]

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