Digital/Online Marketing Communications Strategy

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Digital Communications Highlights: January 2016

By on January 31, 2016 in social media, web design with 0 Comments
Digital Communications Highlights: January 2016

4 Ways To Build Relationships With New Contacts On Linkedin: As the world’s largest professional network LinkedIn is a tremendous resource for new leads and business development. It offers numerous methods to reach out and build relationships, and one of the most effective is advanced search; which is a great tool to find key decision […]

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Digital Communications Highlights: June 2015

By on June 30, 2015 in content marketing, web design with 0 Comments
Digital Communications Highlights: June 2015

15 Awesome Tools to Spy on Your Competitors: The best way to stay ahead of competitors is to know what they’re doing in the first place. To get the true skinny, you need to dig deeper than what’s visible on the surface. There are plenty of tools to monitor your own performance that can also […]

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Digital Communications Highlights: April 2015

Digital Communications Highlights: April 2015

10 Hidden Gems in Google Analytics: Do Smarter Web Data Analysis: Google Analytics is a powerful tool, however, certain features can be tricky to figure out, while others are just hard to find. For a round-up of 10 useful features, reports and concepts that are often overlooked — including shortcuts, affinity segments, custom dimensions and […]

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Digital Communications Highlights: November 2014

Digital Communications Highlights: November 2014

According to a popular seasonal song, right about now Santa is making his list and checking it twice. Apparently plenty of others are following the jolly man’s lead, by making their own lists, for assorted aspects of digital communications. Topics include content marketing, user experience myths, website contact pages that really grab your attention, and […]

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Digital Communications Highlights: October 2014

Digital Communications Highlights: October 2014

Not that I purposefully planned it this way, but when going though my list of potential highlights for the month of October, it seems most all of the articles that made the cut either have fairly long titles and/or are a top 10 list of one sort or another. But then, as many a digital […]

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Digital Communications Highlights: September 2014

By on September 30, 2014 in content marketing, social media, wordpress with 0 Comments
Digital Communications Highlights: September 2014

Think WordPress is just for blogging? Wait ’till you see examples presented by WPBeginner to find out how WordPress can be used for plenty more. Other highlights from this month help clue you in to a keyword brainstorming tool, find out how Google seeks to keep top content creators from jumping to another platform, and […]

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Digital Communications Highlights: July 2014

Digital Communications Highlights: July 2014

What’s the most effective digital marketing strategy? Is Pinterest worth your time and trouble? Why is no one using your super-duper way cool app? This month’s selection of digital communications highlights has the answers to these topical questions, plus tips and resources for user experience, SEO and an unusual strategy to get people to change […]

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Roadmap for a Trustworthy E-Commerce Website [Infographic]

By on July 14, 2014 in user experience, web design with 0 Comments
Roadmap for a Trustworthy E-Commerce Website [Infographic]

As with life in general, trust on the web is hard to earn and easy to lose. There are tools that make it so simple to create a website and post information online that it’s become harder than ever to tell if a site you land on is for a bonafide business with a good […]

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9 WordPress Resources For Tutorials, Support and Community

By on June 11, 2014 in wordpress with 0 Comments
9 WordPress Resources For Tutorials, Support and Community

More than 20% of all websites use WordPress. Which makes it the world’s most popular content management system. The fact that it’s free and easy to use surely accounts for part of the reason WordPress is so ubiquitous. But it also helps that there’s an abundance of information on the web to help you make […]

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Digital Communications Highlights: May 2014

Digital Communications Highlights: May 2014

There’s always something new to learn in online communications. This blog spotlights some of those things, but lots of other websites do a great job of covering what’s going on in the digital world, too. That’s why I’m starting a series, Digital Communications Highlights, a monthly round-up of stories that caught my attention as a […]

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