Digital/Online Marketing Communications Strategy

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How to Create Perfect Posts on Social Platforms [Infographic]

By on March 24, 2015 in infographic, social media with 0 Comments
How to Create Perfect Posts on Social Platforms [Infographic]

If you want to see success through social media marketing then you need to understand that each platform has its own set of best practices. Posting the same piece of content in exactly the same way across the different social sites may be efficient, but it’s not the most effective way to go. What works […]

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Digital Communications Highlights: February 2015

By on March 1, 2015 in content marketing, social media with 0 Comments
Digital Communications Highlights: February 2015

February brought a big chill to many parts of the country. But not to the world of digital marketing, where things are heating up for Google, Facebook and other aspects of online communications. The roundup for February 2015 The Ultimate Website Launch Checklist: 55 Things To Do Before (and after) You Launch: Successfully launching a […]

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Digital Communications Highlights: December 2015

Digital Communications Highlights: December 2015

It’s the time of season to reflect on the year that was, and to ponder what’s to come in the year ahead. Right now, we’re seeing an abundance of posts putting 2014 in perspective, or offering predictions on what’s in store for digital marketing communications in 2015. Here are several articles that can help you […]

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Digital Communications Highlights: October 2014

Digital Communications Highlights: October 2014

Not that I purposefully planned it this way, but when going though my list of potential highlights for the month of October, it seems most all of the articles that made the cut either have fairly long titles and/or are a top 10 list of one sort or another. But then, as many a digital […]

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Best Words to Increase Engagement on Social Media

By on October 16, 2014 in social media with 0 Comments
Best Words to Increase Engagement on Social Media

What’s in a word? When it comes to Facebook, Twitter, LinkedIn and other social media, more than you may think. Your exact choice of words can have a big affect on whether or not people care about and share your content. Just putting good stuff out there is not enough. What you say in a […]

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Digital Communications Highlights: September 2014

By on September 30, 2014 in content marketing, social media, wordpress with 0 Comments
Digital Communications Highlights: September 2014

Think WordPress is just for blogging? Wait ’till you see examples presented by WPBeginner to find out how WordPress can be used for plenty more. Other highlights from this month help clue you in to a keyword brainstorming tool, find out how Google seeks to keep top content creators from jumping to another platform, and […]

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Digital Communications Highlights: August 2014

By on August 31, 2014 in content marketing, social media with 0 Comments
Digital Communications Highlights: August 2014

August is a time when summer vacations go into high gear, but the world of digital communications shows no let up. Pundits postulate as to why the Ice Bucket Challenge turned into a red hot phenomenon on Facebook; Delaware legislators are looking to make a law where you can leave social profiles to relatives in […]

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Digital Communications Highlights: July 2014

Digital Communications Highlights: July 2014

What’s the most effective digital marketing strategy? Is Pinterest worth your time and trouble? Why is no one using your super-duper way cool app? This month’s selection of digital communications highlights has the answers to these topical questions, plus tips and resources for user experience, SEO and an unusual strategy to get people to change […]

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Digital Communications Highlights: June 2014

Digital Communications Highlights: June 2014

This month’s round-up of digital communications articles from around the web presents a mixed bag of tricks. Topics include social media tips you likely haven’t heard of before, ideas for visual tweaks to your website or landing page that can help boost conversions and new advertising options from Twitter. Here are digital highlights for June […]

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Digital Communications Highlights: May 2014

Digital Communications Highlights: May 2014

There’s always something new to learn in online communications. This blog spotlights some of those things, but lots of other websites do a great job of covering what’s going on in the digital world, too. That’s why I’m starting a series, Digital Communications Highlights, a monthly round-up of stories that caught my attention as a […]

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