Digital/Online Marketing Communications Strategy

Digital Communications Highlights: April 2016

By on April 30, 2016 in social media, web user experience with 0 Comments
Digital Communications Highlights: April 2016

The Complete Guide to Facebook Video Ads: Video is exploding on Facebook and moneymaking marketers are riding the trend with video ads that fire up consumer interest and sales. For strategies to help you get big Facebook video play and high conversion rates, read on. Business2Community Unique Mobile Designs: A Collection Of Mobile App Interface […]

FacebookTwitterGoogle+Share

Continue Reading »

Digital Communications Highlights: March 2016

By on March 31, 2016 in business strategy, social media with 0 Comments
Digital Communications Highlights: March 2016

Tay It Ain’t So: Microsoft’s AI Debacle: When Microsoft launched Tay, an artificial intelligence Twitter-based customer service agent programmed to tweet like a teenager, it soon found out that teens are a tough crowd. In mimicking the chatter of mischievous millennials, Tay’s tweets quickly turned sexist, abusive and obscene. Media Post The Science Behind Influencer […]

FacebookTwitterGoogle+Share

Continue Reading »

Digital Communications Highlights: February 2016

By on February 29, 2016 in social media, user experience with 0 Comments
Digital Communications Highlights: February 2016

Snapchat, Millennials, and the Micro Revolution: Snapchat in on a tear with brands that want to reach Millennials, a demographic that likes its digital moments ultra-short and spontaneous. Grovo Google’s AdWord Position Update: 4 Ads on Top & None in the Sidebar: Google changed the way search ads appear for desktop users. It now shows […]

FacebookTwitterGoogle+Share

Continue Reading »

How Will Digital Marketing Change in 2016? [Infographic]

By on February 15, 2016 in business strategy, trends with 0 Comments
How Will Digital Marketing Change in 2016? [Infographic]

Years ago, when I worked at a tech startup, the pace of change at our company was fast and at times exhilarating. We’d all talk about how we ran on Internet time. Meaning, that the Internet engenders an environment where things happen faster than traditional brick and mortar business. Today, Internet time is standard time […]

FacebookTwitterGoogle+Share

Continue Reading »

Digital Communications Highlights: January 2016

By on January 31, 2016 in social media, web design with 0 Comments
Digital Communications Highlights: January 2016

4 Ways To Build Relationships With New Contacts On Linkedin: As the world’s largest professional network LinkedIn is a tremendous resource for new leads and business development. It offers numerous methods to reach out and build relationships, and one of the most effective is advanced search; which is a great tool to find key decision […]

FacebookTwitterGoogle+Share

Continue Reading »

How To Build A Successful Business Through Content Marketing

By on January 16, 2016 in content marketing with 0 Comments
How To Build A Successful Business Through Content Marketing

Do you yearn to do something new with your life? Like, say, start a business? If so, you’ll likely come up with an idea for a product or service and then create a business plan detailing how you intend to bring it to market. Sounds like a winning way to go, right? Well, while that […]

FacebookTwitterGoogle+Share

Continue Reading »

Digital Communications Highlights: December 2015

By on December 29, 2015 in content marketing, trends, user experience with 0 Comments
Digital Communications Highlights: December 2015

Before we call it a wrap for 2015, let’s take time for the annual rite of crystal-balling on what’s in store for the coming year. As can be expected, there’s no shortage of predictions. I’ve read plenty of posts with forecasts for assorted topics relevant to digital communications and here are a few of my […]

FacebookTwitterGoogle+Share

Continue Reading »

Digital Communication Highlights: November 2015

Digital Communication Highlights: November 2015

Oxford Dictionaries Word of the Year 2015 is…: How’s this for verification that visual communication is the new black: The venerable Oxford Dictionary bestowed its hallowed Word of the Year award to the “Face with Tears of Joy” emoji. Beating out all other contenders, this ecstatic digital image was deemed the ‘word’ that best reflects […]

FacebookTwitterGoogle+Share

Continue Reading »

Digital Communications Highlights: October 2015

By on November 1, 2015 in social media, user experience with 0 Comments
Digital Communications Highlights: October 2015

YouTube Strategy: How to Plan Your YouTube Marketing Success: Do you want to make more money through YouTube? Get tips from an expert via this podcast, where  Social Media Examiner interviews Owen Hemsath, president of Videospot, a consultancy that helps brands succeed on YouTube. Owen offers lots of do’s and don’ts, plus valuable insights on […]

FacebookTwitterGoogle+Share

Continue Reading »

Digital Communications Highlights: September 2015

By on September 30, 2015 in analytics, content marketing, social media with 0 Comments
Digital Communications Highlights: September 2015

Complete Guide to YouTube Optimization: YouTube is the third most visited site on the web and it’s easy to get lost in the crowd. No matter how many videos you post, if you’re not smart about optimizing your channel, you can expend a lot of effort with little to no payback. Having an introductory trailer, […]

FacebookTwitterGoogle+Share

Continue Reading »

Top